Community Manager (Mid-level)

Hipster Whale is a multi-award-winning Australian studio located in the heart of Melbourne. Their first release, Crossy Road, quickly became a viral success, and Crossy Road titles have amassed more than 330 million downloads to date. Hipster Whale has joined forces with world-renowned companies along the way, including Bandai Namco and Disney, to create more top-charting games like Crossy Road Castle, PAC-MAN 256 and Disney Crossy Road. Their mission is to make bright and funny Arcade Action games with broad appeal that players will continue to enjoy for years to come!

Introduction

At Hipster Whale, we're passionate about creating bright and funny arcade action games that appeal to broad audiences—games that players will continue to enjoy for years to come! Our team is seeking an experienced Community Manager to join our marketing team and bring joy to our Crossy Road communities.

Overview

In this position, you will manage and moderate our community spaces, drive engagement, and foster growth across key social platforms including Discord, TikTok, and YouTube. Using your outstanding communication skills, you’ll connect directly with our audiences, ensuring their voices are heard, while relaying insights and feedback back to our internal teams. You will have a grasp on analytics and reporting and know how to interpret metrics to present them as insights. There will be opportunities to create fun content for our channels during busy periods, however, community engagement is the focus of this role.

This is a full-time flexible on-going position based at our studio in Melbourne, Australia. We may consider part-time hours for the right candidate, and you must have a suitable visa allowing them to work in Australia. Our team currently works hybridly, with a minimum of two days per week in the office (Mondays and Thursdays) and the option to work remotely from home on other days. We support individual flexibility arrangements and will accommodate requests wherever possible.

We’re proud to have an inclusive work environment and encourage members of all backgrounds and perspectives to apply!

Responsibilities

• Drive community engagement activities across our channels with a focus on Discord, YouTube and TikTok
• Manage our online Crossy Road brand community and execute channel strategies set by the marketing team
• Engage and respond with our audiences directly through replies, chatting and social listening
• Scheduling, copywriting and management of social calendar
• Monitor campaign and channel performance and present results and insights to the marketing team
• Stay on top of algorithmic and content trends across our focus channels
• Generate content ideas and collaborate with the marketing and art teams to bring them to life in our community spaces
• Create asset briefs for our artists to align with content plans 
• Coordinate with the marketing team to sync up with over all campaign activities
• Interact with the customer service team and moderation team to provide community management guidance

Requirements

• Amazing written and verbal communication skills
• 4+ years of community management and at least 1 year managing a community of 50K+ active participants
• Demonstrated ability to manage community growth on at least one of the following channels: TikTok, YouTube or Discord
• Experience working with a family brand or entertainment brand or comparable
• Basic analytics knowledge and understanding of engagement metrics and reporting. You must be able to take social data from multiple channels and turn it into insights/ graphs and presentations that can be used by the marketing and business teams.

Bonus Points

• Silly sense of humour with a cool head
• Familiarity with the Adobe Suite, particularly Premiere Pro and Photoshop is highly regarded
• Capture software such as OBS or experience capturing within Unity is highly regarded
• Comfort being filmed / being in front of the camera

Critical Info

• Base salary is 90k+ AUD (excluding super) depending on experience and skills
• This is a full-time, on-going position
• Applications close Sunday, 12 January 2025
• We aim to move through the recruitment process as quickly as possible and will respond to all applicants regardless of the outcome
• Due to the large volume of applications that we receive, we’re unfortunately not able to provide specific feedback to each applicant

How to Apply

• Please share a cover letter explaining your interest in the role and why you would like to join the Hipster Whale team
• Please provide a CV detailing your experience
• Note that we use the Employment Hero / Swag platform to assist with our recruitment process. We don't expect you to autofill the application using the AI tools, nor populate a Swag profile on the platform, simply submit a personally written cover letter and CV document.

If you experience technical difficulties, you are welcome to send through an application via jobs@hipsterwhale.com instead. Please add [POSITION TITLE - YOUR NAME] in the email subject line and include answers to the following questions in your application:

Questions for Candidates

• Do you have 4 or more years of community management experience?
• What’s the largest community that you’ve managed (e.g. 10k)?
• Have you ever managed a game’s community?
• Are you comfortable using Adobe Photoshop and Premiere Pro?
• Are you located in Melbourne or willing to relocate if successful?
• Write us a short 50 word story about any character from Crossy Road