Australian-based specialist video games industry marketing agency, Surprise Attack, is expanding their operations to cover PC games. Spearheading the strategy is Surprise Attack's new Product Manager for PC games, Lex Suurland, a Former Product and Digital Distribution Manager of Iceberg Interactive.
During his time at Iceberg, Lex worked on a number of titles including Endless Space, Killing Floor, APB Reloaded and the Wings of Prey series, as well as growing the digital distribution side of the company and managing relationships with Steam, EA Origin and Amazon. Lex will be developing and delivering important services to assist PC game developers for Surprise Attack who have already been assigned on a number of PC projects from local games developers including Melbourne’s Current Circus and Jigxor, and Membraine Studios in Sydney.
Managing Director, Chris Wright, comments on the timely move of Surprise Attack tackling the PC platform...
(Chris) We started Surprise Attack with a focus on mobile games as that was the platform most local developers were working on. However, we always felt expanding to PC was critical and we jumped at the chance to bring Lex and his wealth of experience on board.
We’re already working with several studios on PC projects and are hard at work developing some new PC-specific services beyond our general strategic and promotional activity.
If you're working on a PC game, Surprise Attack would love to see how they can help you out. Contact them at www.surpriseattack.com.au!