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Wide Open Road and The Big Day Out Evolution Grant

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We've been forwarded the news from The Screen Producers Association of their new initiative with Sounds Australia and The Big Day Out that local games developers and interactive media companies may be interested in. They're providing a grant of $20,000 to encourage Australian independent producers and content creators of film, interactive media and music to create a new interactive experience for audiences at live shows.

This interactive experience needs to engage and excite live audiences in a way they've never experienced before. If you're thinking along similar lines of the Tupac hologram, Coldplay's LED wrist bands, or Roger Waters 'The Wall' then you're certainly on the right path. Throw in physical tracking, mobile technology, and social media, and you have even greater opportunities to innovate with your idea.

From Big Day Out CEO, Adam Zammit...

We are at an important live production crossroads. Advances in multimedia production are enabling live performances to bring all of the power of film making to the stage, from projection, to lighting to even 3D. Advances in audience engagement, encompassing feedback, physical tracking, mobile technology, and social media have the potential to bring the audience into an artists stage show in ways that we can only imagine.

More information about the grant, click on the following link...