Company
With the news that Google (and before them, Microsoft) investing heavily into serving advertisements for games, New Zealand PC World asked the question to Sidhe Interactive's Mario Wynands to see if they would be interested in running ads in their games...
Mario Wynands, MD of New Zealand's largest game developer, Sidhe Interactive, says he's open to the idea of dynamic ads in upcoming titles (there are already static stadium ads in Sidhe's Rugby League and Melbourne Cup). "However, we would not include dynamic advertising where real world advertising was not appropriate."