Company
There's an interesting article over at gameindustry.biz highlighting a particular panel session at the Games Convention Asia Conference on the struggles of original IP development. Sidhe Interactive's managing director, Mario Wynands, describes the income generating schemes his company has to take, ranging from outsourcing their talent, contract work, to presenting themselves constantly to publishers, all for the lofty goal of one day developing a game they can completely call their own..
"We've taken on that particular challenge by going over the US as much as possible and just staying in their faces.""We send out press releases, we send out Christmas cards, we send them birthday greetings, occasionally if we do a new run of company T-shirts or get some good New Zealand wine, we'll send that on?"