The press release was posted in the forum, and it's definately worth a mention here :)
"?After years of quietly building its game development industry, the Australians are embarking on an aggressive campaign to raise their profile in the global games community as a proven creative and technology force in the industry....We want the industry to realize on a broader scale that we?ve been competing successfully on the world stage for years. Our companies ?over deliver,? providing a 20-30% better experience and world-class content compared with US and UK studios, according to actual development projects done in Australia,? says Evelyn Richardson, Executive Director of the GDAA. ?And we hope people who are at E3 will visit us to get a firsthand look at what we?ve created.?
Read the entire press release to find out which developers are heading to E3 at the forum here.